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Marketing

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Past Edition

Dive back into Marketing Edition #1777 for Tuesday, November 4, 2025's essential reads and reflections

Read

  1. Prioritized GEO: How Brands Should Focus Resources on AI Visibility
    Grow & Convert · Brand ·
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  2. How Boll & Branch doubled new customers over Cyber Week
    Think with Google ·
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  3. The clock is ticking: 3 urgent actions to capture ready-to-buy holiday shoppers
    Think with Google ·
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  4. Facebook’s New TV Ad Highlights In-App Connection
    Social Media Today ·
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  5. Facebook WIll Now Allow Private Groups to Switch to Public Instead
    Social Media Today ·
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  6. TikTok Announces Nominees for the US TikTok Awards
    Social Media Today ·
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  7. Snapchat Pitches Marketers on Holiday Shopping Opportunities
    Social Media Today ·
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  8. Pinterest Publishes Trend Inspired and Celebrity Curated Gift Guides
    Social Media Today ·
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  9. Google Shares the Top Trending Products of 2025
    Social Media Today ·
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  10. 6 brands that brilliantly differentiated from the competition, and how you can, too
    HubSpot · Brand ·
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  11. Gatorade flips iconic ‘80s campaign upside down for ‘Stranger Things’
    Marketing Dive · Campaign ·
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  12. Meta Reports Improved App Promotion Performance via AI Targeting
    Social Media Today ·
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  13. IAB maps best practices for performance-driven CTV ads
    Marketing Dive ·
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  14. WPP losses intensify as hopes turn to AI ‘golden age’ for marketing
    Marketing Dive ·
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  15. How Liquid Death lifted sales with Ibotta’s promotion optimization tool
    Marketing Dive ·
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  16. Social media hiring in 2025: How to build a high-performing team
    Hootsuite · Social media ·
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  17. Best Buy bets on sports, creators to serve up holiday gifting inspiration
    Marketing Dive ·
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  18. Naughty or nice? Coca-Cola doubles down on AI in new holiday campaign
    Marketing Dive · Campaign ·
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  19. “I’ve got your back”
    Seth Godin ·
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  20. Advertisers react to holiday creep by pushing TV spend earlier
    Digiday ·
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  21. How U.K. news group Reach is diversifying traffic sources amid zero-click threat
    Digiday ·
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  22. Ranking is out, visibility is in as publishers chip away at AI search optimization
    Digiday ·
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  23. Target layoffs hit almost all corners of the business, from merchants to engineers
    Digiday ·
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  24. Media Buying Briefing: Why Dentsu Japan and the rest of the holdco just don’t fit well together
    Digiday ·
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  25. Service Looking to hire a Fractional Website Manager? Book a call today to explore how we can elevate your website's success!
    alinmat.com
  26. Product Upload your images or PDFs and extract text seamlessly
    3DOCR
  27. Product Brutally honest tools that tell founders the truth about their startup that no one else will
    Sink/Ship
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Watch

  1. Five Marketing Fundamentals To Relearn for Success in 2026 | Rose-Colored Glasses
    Content Marketing Institute ·
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Listen

  1. Should Entrepreneurs Sell Courses?
    Marketing School ·
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  2. Episode 244: The 60-Minute Email Fix for Q4 Wins (with John Grimshaw, CMO of Smart Marketer)
    The Smart Marketer Podcast · Email ·
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  3. CMO and Former Meta AI Marketer on AI’s Reality Check
    The Martech Podcast ·
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