Insights
Search Engine Optimization

Master the art of SEO with expert insights on the latest algorithms, keyword strategies, and optimization techniques. Drive more organic traffic to your website.

Past Edition

Dive back into Search Engine Optimization Edition #942 for Friday, July 18, 2025's essential reads and reflections

Read

  1. Where to seed your content for maximum LLM pickup
  2. OpenAI ChatGPT Agent Marks A Turning Point For Businesses And SEO via @sejournal, @martinibuster
  3. Perplexity Looks Beyond Search With Its AI Browser, Comet via @sejournal, @MattGSouthern
  4. Ex-Google Engineer Launches Athena For AI Search Visibility via @sejournal, @MattGSouthern
  5. Google’s John Mueller Clarifies How To Remove Pages From Search via @sejournal, @MattGSouthern
  6. Google Analytics Real Time Reporting Broken Again
  7. Daily Search Forum Recap: July 17, 2025
  8. Brand Bias For Visibility In Search & LLMs: A Conversation With Stephen Kenwright via @sejournal, @theshelleywalsh
  9. Google AI Mode Gets Gemini 2.5 Pro & Deep Search For A Fee
  10. Google Discover Officially Gets AI-Generated Summaries
  11. How The Google Ask For Me Feature Works & New AI Local Calling
  12. Is It Time To Remove Focus From Average Position In GSC? via @sejournal, @TaylorDanRW
  13. Google Tests Much Larger Favicons In Search
  14. Google Ads Tracks Call Assets QR Codes Or Send Email
  15. Google Thinks AI Mode Is Good for Users, but the Content Isn’t Good Enough to Rank in Google
  16. Google June 2025 Core Update Finished Rolling Out
  17. Google Answers Question About Structured Data And Logged Out Users via @sejournal, @martinibuster
  18. Brave Search API Now Available Through AWS Marketplace via @sejournal, @martinibuster
  19. Your Reviews Are Ranking You (Or Not): How to Stay Visible in Google’s AI Era
  20. Service Looking to hire a Fractional Website Manager? Book a call today to explore how we can elevate your website's success!
    alinmat.com
  21. Product Upload your images or PDFs and extract text seamlessly
    3DOCR

Watch

  1. “How do I prevent a subpage from appearing as a link in results?” - SEO Office Hours Shorts

Listen

  1. SEO 101 Ep 505 - Local SEO Shifts, Core Update Effects, and What AI Means for Site Rankings