Insights
Search Engine Optimization

Master the art of SEO with expert insights on the latest algorithms, keyword strategies, and optimization techniques. Drive more organic traffic to your website.

Past Edition

Dive back into Search Engine Optimization Edition #944 for Tuesday, July 22, 2025's essential reads and reflections

Read

  1. Google Says It Could Make Sense To Use Noindex Header With LLMS.txt via @sejournal, @martinibuster
  2. Google CTRs Drop 32% For Top Result After AI Overview Rollout via @sejournal, @MattGSouthern
  3. Does Ranking Higher on Google Mean You’ll Get Cited in AI Overviews?
  4. AI Chatbots Frequently Get Login URLs Wrong, Netcraft Warns via @sejournal, @MattGSouthern
  5. Google Search Console Has A New Logo
  6. Daily Search Forum Recap: July 21, 2025
  7. DuckDuckGo Adds Option To Filter Out AI-Generated Images via @sejournal, @MattGSouthern
  8. PPC Audience Strategy: Targeting Vs. Observation (With Examples) via @sejournal, @brookeosmundson
  9. How To Get Your Content (& Brand) Recommended By AI & LLMs via @sejournal, @andreasvoniatis
  10. Microsoft's Jordi Ribas Compares Copilot To Google AI Mode
  11. Google Maps Business Profile Ask Button More Prominent
  12. Google Ads Negative Keyword Lists For Performance Max Campaigns - Maybe?
  13. Google AI Mode Button Now On Home Page Search Box
  14. Google Ads Optimization Score Column Tips
  15. Google Ads Now Disallows Daily Fantasy Sports In California
  16. Black Friday SEO 2025: 10 tips to start preparing!
  17. Potential SEO Clients May Want To Discuss AI Search And Chatbots via @sejournal, @martinibuster
  18. 76% of AI Overview Citations Pull From Top 10 Pages
  19. Service Looking to hire a Fractional Website Manager? Book a call today to explore how we can elevate your website's success!
    alinmat.com
  20. Product Upload your images or PDFs and extract text seamlessly
    3DOCR

Watch

  1. Google's June 2025 core update Impact - #SEOFOMO TL;DR July 21st, 2025
  2. Zero Click Searches
  3. How Google “Reads” Your Articles (It’s Not What You Think)
  4. How to stand out when building a personal brand

Listen

  1. How Authentic Storytelling Builds Brand Trust with Owen Garitty